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How To: Social Media Marketing in the Restaurant Industry

Modern Restaurant Management

But millennials and Gen-Z are quickly becoming the largest generation, overtaking baby boomers in 2019. Other things to consider when you first set up your page include: Call to action button – Adding a button to your Facebook page that directs users to your menu, reservation page, or online ordering system.

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Best Practices for Launching Online Ordering

Modern Restaurant Management

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous.

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Business Models for Off-Premise Sales (Sponsored Post)

Modern Restaurant Management

According to founder Noah Glass of Olo , online orders on their platform doubled each year from 2017 to 2019 — before the pandemic. And in 2020, Upserve reported a 783% increase in online orders. With online ordering, the customer has time to check and review their order for accuracy before submitting it.

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MRM EXCLUSIVE: Four Easy-to-Implement Strategies to Weather COVID-19’s Impact

Modern Restaurant Management

In 2019, labor costs averaged 31.6 Restaurant operators can reduce these costs by looking at when orders peak during the day and determining when it’s absolutely necessary to bring in staff to start preparing the food. Restaurant operators should then work on implementing and optimizing a user-friendly online ordering system.

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Tech Investments That Will Help Restaurant Operators Grow Their Business

Modern Restaurant Management

The Association predicts foodservice will reach $997B in sales this year, a vast increase compared to 2019’s $863B in sales. For example, an operator might go through a few weeks’ worth of ordering data and find that customers are ordering appetizers more frequently now than at the start of the dataset.

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Business Models for Off-Premise Sales (Sponsored Post)

Modern Restaurant Management

According to founder Noah Glass of Olo , online orders on their platform doubled each year from 2017 to 2019 — before the pandemic. And in 2020, Upserve reported a 783% increase in online orders. With online ordering, the customer has time to check and review their order for accuracy before submitting it.

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Why Your Website Is Slowing Down Business During COVID-19

Modern Restaurant Management

According to one recent study, a massive 40 percent of all households in the United States had kids under the age of 18 as of 2019. To take that one step further, this means that at least 40 percent of your orders are going to be serving kids, too. Represent the Kids.