Promotions and Loyalty Programs Are Key to Coaxing Diners
Modern Restaurant Management
MAY 22, 2023
Promotions and loyalty programs are necessary to convince Americans to dine out more frequently, according to new research from Provoke Insights and Modern Restaurant Management (MRM) magazine. “As budgets are tightening, restaurants must acknowledge that eating out is becoming a luxury,” Provoke Insights President Carly Fink told MRM. “Establishments should ensure that the experience is worthwhile to the customer with high customer service and great food.
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